K-pop's influence on high-end fashion: Popular idols being newly appointed as brand ambassadors of luxury brands
Here's a list of Korean celebrities taking over the sphere of luxury fashion
Why Are Luxury Brands Tapping Into K-Pop?
Complete List of All KPOP Idols Who are Brand Ambassadors
6 Asian stars who were just named luxury ambassadors, from K-pop idols BTS' J-Hope for Louis Vuitton, Twice's Momo for Miu Miu and NCT's Taeyong for Loewe, to KinnPorsche's Apo and Mile
These K-Pop Idols Are The Global and Korean Ambassadors of The Top 15 Luxury Brand Fashion Houses
Luxury's (New) Love Affair with South Korea
K-pop idols who are luxury brand ambassadors in 2023
Why Are Luxury Brands Rushing En Masse To Appoint Chinese Ambassadors?
How K-pop has influenced high fashion — TFR
Korean Celebrities Who Are Brand Ambassadors of Top Fashion Labels
10 K-pop idols who are luxury brand ambassadors: BTS, BLACKPINK, and more
Valentino and Dior bet on K-pop amid China tensions. Will it pay off?