![Gallery: Skier Eileen Gu Earns Millions From Fashion Endorsements - Caixin Global](https://cdn.i-scmp.com/sites/default/files/styles/768x768/public/d8/images/canvas/2022/02/11/c98025c2-e07e-4d18-86f2-78100d0fd876_c745f7c3.jpg?itok=3Q7x8P-e&v=1644557207)
How Eileen Gu made over US$30 million in luxury endorsements – the Chinese Winter Olympics ski star broke bank as the face of Tiffany & Co. and Louis Vuitton in 2021
![Gallery: Skier Eileen Gu Earns Millions From Fashion Endorsements - Caixin Global](https://nypost.com/wp-content/uploads/sites/2/2022/02/GettyImages-1370808341.jpg?quality=75&strip=all&w=1200)
2022 Olympics star Eileen Gu is cashing in big on Chinese endorsement money
![Gallery: Skier Eileen Gu Earns Millions From Fashion Endorsements - Caixin Global](https://cdn.i-scmp.com/sites/default/files/d8/images/canvas/2022/02/04/5c9618f1-b387-43ff-8d06-82dbecdff9de_a1d16c46.jpg)
How Eileen Gu made over US$30 million in luxury endorsements – the Chinese Winter Olympics ski star broke bank as the face of Tiffany & Co. and Louis Vuitton in 2021
![Gallery: Skier Eileen Gu Earns Millions From Fashion Endorsements - Caixin Global](https://cdn.i-scmp.com/sites/default/files/d8/images/canvas/2022/02/21/e2dff34e-dee0-4d8d-aafa-654a8eb5a27b_3047e869.jpg)
How Eileen Gu's Chinese choice paid off big dollars: endorsing everyone from Louis Vuitton to Luckin Coffee, the Olympian could earn up to US$100 million – but still risks being cancelled
![Gallery: Skier Eileen Gu Earns Millions From Fashion Endorsements - Caixin Global](https://media.gq-magazine.co.uk/photos/6203ce97d40b784f5d470e71/16:9/w_3168,h_1782,c_limit/eileen-gu-gq-sports-olympics-2022-10-social.jpg)
Eileen Gu is the teenage Olympic Gold Medal freeskier who's landing tricks no woman ever has before
![Gallery: Skier Eileen Gu Earns Millions From Fashion Endorsements - Caixin Global](https://img.caixin.com/2022-02-10/164447025392085.jpg)
Trending in China: Eileen Gu Wins Gold on Social Media - Caixin Global
![Gallery: Skier Eileen Gu Earns Millions From Fashion Endorsements - Caixin Global](https://chinesetouristagency.com/wp-content/uploads/2022/02/himonndsvqukeuizs5a7.webp)
Eileen Gu, the hottest Chinese star cost USD 2.5M - Chinese Tourists Agency
Winter Olympics 2022: $42 million truth in Eileen Gu furore
![Gallery: Skier Eileen Gu Earns Millions From Fashion Endorsements - Caixin Global](https://cdn.i-scmp.com/sites/default/files/d8/images/canvas/2022/02/04/2a3774cc-48e4-411a-bc6c-4988430d4bd1_b70e8aef.jpg)
How Eileen Gu made over US$30 million in luxury endorsements – the Chinese Winter Olympics ski star broke bank as the face of Tiffany & Co. and Louis Vuitton in 2021
Eileen Gu, China Olympic star's endorsement deals are huge
![Gallery: Skier Eileen Gu Earns Millions From Fashion Endorsements - Caixin Global](https://nypost.com/wp-content/uploads/sites/2/2022/02/Eileen-Gu-20.jpg?quality=90&strip=all)
Olympic skier Eileen Gu defends China's internet restrictions
![Gallery: Skier Eileen Gu Earns Millions From Fashion Endorsements - Caixin Global](https://wwd.com/wp-content/uploads/2022/02/Eileen-Wu-1.jpg)
Eileen Gu Wins Olympic Medals and Deals Despite Controversy – WWD
![Gallery: Skier Eileen Gu Earns Millions From Fashion Endorsements - Caixin Global](https://dab57h0r8ahff.cloudfront.net/562109/uploads/42e69a20-8f99-11ec-9399-23b7cf580f6e_1200_630.png)
Eileen Gu: US-born skier is lathered in $42M endorsements after joining team China
![Gallery: Skier Eileen Gu Earns Millions From Fashion Endorsements - Caixin Global](https://cdn.i-scmp.com/sites/default/files/styles/768x768/public/d8/images/canvas/2022/01/21/461a7499-992c-43dc-a62d-aa710cb80a38_fb9ff7b7.jpg?itok=QWWJYtwk&v=1642758969)
Winter Olympics ski champion Eileen Gu is the hottest name in luxury: with brand deals from Louis Vuitton to Luckin Coffee, and Cadillac to Chanel, the freestyle teen touches Gen Z in
![Gallery: Skier Eileen Gu Earns Millions From Fashion Endorsements - Caixin Global](https://cdn.i-scmp.com/sites/default/files/d8/images/canvas/2022/02/07/e6c07a1a-7052-4924-afcb-51f211fff88c_8fa5961e.jpg)
How Eileen Gu made over US$30 million in luxury endorsements – the Chinese Winter Olympics ski star broke bank as the face of Tiffany & Co. and Louis Vuitton in 2021