Can the blockchain truly battle fake luxury fashion? LVMH, Mercedes-Benz, Prada Group, Richemont and OTB founded Aura Consortium to authenticate their goods – but not everyone buys it
Louis Vuitton Owner LVMH Is Launching a Blockchain to Track Luxury Goods - CoinDesk
Can the blockchain truly battle fake luxury fashion? LVMH, Mercedes-Benz, Prada Group, Richemont and OTB founded Aura Consortium to authenticate their goods – but not everyone buys it
LVMH creates blockchain technology to track luxury goods and fight fakes
Riding Hermès to Record Revenue - WSJ
Luxury Report 2021: From Surging Recovery to Elegant Advance—the Evolving Future of Luxury
Riding Hermès to Record Revenue - WSJ
Can the blockchain truly battle fake luxury fashion? LVMH, Mercedes-Benz, Prada Group, Richemont and OTB founded Aura Consortium to authenticate their goods – but not everyone buys it
Indian Retailer - LVMH's biggest watch brand Tag Heuer to shut its India office
LVMH, Richemont and Prada Team Up for New Blockchain Venture Aimed at Tracing, Authenticating Luxury Goods - The Fashion Law
Blockchain Will Transform The Future Of Luxury. Here's How