Blockchain fights luxury fakes
How does LVMH enable a better luxury experience through digitalisation?
LVMH Falls: Crown Lies Heavy on Arnault's Loewe, Louis Vuitton, Christian Dior - Bloomberg
Louis Vuitton blockchain project “beginning of a new era” for luxury brands
LVMH, Prada, and Richemont Build a Blockchain
LVMH, Richemont and Prada Team Up for New Blockchain Venture Aimed at Tracing, Authenticating Luxury Goods - The Fashion Law
There's a new way to prove a $38,200 watch is the real thing - Times of India
Crypto is crashing but the tech behind it could save luxury brands billions
Can the blockchain truly battle fake luxury fashion? LVMH, Mercedes-Benz, Prada Group, Richemont and OTB founded Aura Consortium to authenticate their goods – but not everyone buys it
More retailers are requiring RFID tags, as TikTok calls out counterfeit products in stores
How blockchain helps combat counterfeits in retail
LVMH creates blockchain technology to track luxury goods and fight fakes