What's happening with Aura, the luxury blockchain consortium?
Transparency and traceability in the luxury market, Press, News
Authenticating Luxury Goods with Blockchain – AURA
Aura Blockchain Consortium launches Aura SaaS for luxury labels
Partnerships
Is My Prada Bag Real? The New Way to Spot Fake Designer Purses - Bloomberg
Customer journey – AURA
Can the blockchain truly battle fake luxury fashion? LVMH, Mercedes-Benz, Prada Group, Richemont and OTB founded Aura Consortium to authenticate their goods – but not everyone buys it
LVMH, Cartier, Prada Join Forces to Debut Luxury Blockchain Platform – Sourcing Journal
Can the blockchain truly battle fake luxury fashion? LVMH, Mercedes-Benz, Prada Group, Richemont and OTB founded Aura Consortium to authenticate their goods – but not everyone buys it
ENHANCING AUTHENTICATION FOR LUXURY BRANDS WITH BLOCKCHAIN - AURA BLOCKCHAIN - Mojix
Is My Prada Bag Real? The New Way to Spot Fake Designer Purses - Bloomberg
What Is Aura: The World's First Luxury Blockchain
Aura Blockchain Consortium launches Aura SaaS
Is the LVMH consortium's Aura 'the first global luxury blockchain' open to hacking? - FAD Magazine