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14 K-pop idols we love that are crowned luxury brand ambassadors now
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Asian Celebrities Are Top Players In The Fashion Industry - EnVi Media
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How luxury brands can tap into the Indian diaspora
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NewJeans: How a K-pop group became an overnight fashion favorite
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Korean Netizens Discuss The Negative Impact Of Idol Ambassadors For Luxury Brands : r/korea
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The rise of Asian brand ambassadors: Why luxury brands are looking East
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Using 'Tiny Times' to Tap China's Market Wise for Luxury Brands
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Forget Hollywood. There's a new global brand ambassador
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Why do Asians continue support these Western brands when clearly they don't give a crap about their Asian customer base? : r/aznidentity
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What Is Hallyu and Why Are Luxury Brands Obsessed With It?
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The rise of Asian brand ambassadors: Why luxury brands are looking East
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Luxury Daily
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How luxury brands use celebrity influencers to attract Chinese millennials - SmartBrief