Color Theory 101: A Complete Guide to Color Wheels & Color Schemes
How Shiatzy Chen is tapping Gen Z
Full article: New Luxury Ideologies: A Shift From Building Cultural to Social Capital
Brand Storytelling: Put Customers at the Heart of Your Brand Story: 9780749490478: Rodriguez, Miri: Books
Decoding Luxury Collaborations: Fashion Brands & Hospitality Giants.
Open Thread: This Week in Style News - The New York Times
Decoding Typographic Choices in Famous Logos
Ogilvy On: Winning With Gen Z—How To Become a Brand That Shares
Full article: The legends of tomorrow: A semiotic approach towards a brand myth of luxury heritage
The Viruses That Shaped Our DNA - WSJ
The Art of Luxury: Decoding the Strategy Behind the Prints of High-End Brands
Street culture: Diving into the Urban Culture: Bagging the Street Vibe - FasterCapital
The global phenomenon, embraced by business worldwide and now published in more than 40 languages. This international bestseller challenges everything you thought you knew about the requirements for strategic success. Since the dawn of the industrial age, companies have engaged in head-to-head competition in search of sustained, profitable growth. They have fought for competitive advantage, battled over market share, and struggled for differentiation.
Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant [Book]
Value-Based Innovation: How Brands Can Thrive in Times of Inflation—Update
Elevating Luxury: Decoding Prada Marketing Strategies and Mix